The curriculum

The training structure takes its inspiration from the shape of tree. The tree of rural tourism and multifunctionality in agriculture.
The topics of connection between urban and rural worlds and methods for accompanying groups are always present within the curriculum

- Learn about sustainable agriculture and sustainable tourism
- Identify your personal roots: passions, talents, experiences, resources
- Identify your local roots: landscape, traditions, productions, networks, culture, history
- Relational aspects of sustainable agriculture: knowing how to "read" the rural world

- How to structure a rural tourism business, tools and strategies
- Educational models: learning by doing, outdoor education
- How to design a rural tourism format
- How to design a site for rural tourism activities and multifunctionality in agriculture
- Methods and tools for accompanying groups: empathic and effective communication

- How to communicate your rural tourism activity to the world
- How to communicate effectively with your guests
- Methods and tools for accompanying groups: structure and format 

And... Neverending stories, 11 stories of tradition and innovation in rural areas

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Enjoy our training!


The MAREA project "Multifunctional Agriculture: Rural Education for Action", aims to promote sustainable agriculture in rural and urban areas through learning paths and sustainable and proximity tourism. The project is funded by the European Union under the Erasmus + program and is the result of cooperation between Belgium, Germany, Italy, Norway and Croatia. The main objective of the MAREA project is to promote a transition towards a sustainable lifestyle through the sharing of rural areas at regional, national and international level focusing on four themes:

  • sustainable agriculture
  • rural tourism
  •  conservation and dissemination of traditional knowledge
  • relationship between urban and rural areas


The international network of the MAREA project is made up of selected organizations and institutions, which work on different levels for cooperation and collaboration in the design of rural areas. A collaboration launched in 2015, a blend of research and educational skills that promotes good practices and cultural exchange at an international level on issues related to the economy and sustainable agriculture.

  • Starkmacher eV - Germany
  • Udruga za ekonomiju zajednistva (UEZ) - Croatia
  • Katholieke Universiteit Leuven (KUL) - Belgium
  • Associazione "Veraterra" - Italy
  • County Governor of Vestland - Norway

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